A Guide to Greensboro Networking: Everything You Need to Know

October 3, 2024

Whether you’re a seasoned business leader or a young professional based in Greensboro, North Carolina, you’ll want to take advantage of the city’s many networking events and groups. As you search for networking opportunities in Greensboro, take a moment to learn more about how the Greensboro Chamber of Commerce helps business leaders, community members, and professionals connect!

What’s the Business Networking Culture Like in Greensboro?

Greensboro has a welcoming and vibrant business networking culture where you can grow professionally and meet others who will inspire you to reach new heights. Unlike traditional networking events, where you might meet someone quickly and exchange business cards before moving on, networking events hosted by the Chamber of Commerce focus on developing long-lasting connections. Due to this focus, we offer multiple chances for community members, business leaders, and professionals to meet and support one another.

How to Find Greensboro Networking Events and Groups

When you’re looking for Greensboro networking groups, the Greensboro Chamber of Commerce is ready to help. We regularly host networking events and groups you can attend, such as Coffee & Conversation, Lunch with Leaders, and WE Connect. If you’d like to stay up to date on the latest Greensboro networking groups and events, review our networking page and keep an eye on our event calendar.

Networking Events in Greensboro, NC

Whether you’re interested in growing professionally, connecting with other business leaders, or finding new career opportunities, you can take advantage of many networking events in Greensboro. Review our top Greensboro networking groups and events below:

1. impact.Lunch With Leaders

impact.Lunch With Leaders is presented by Leadership Greensboro and gives attendees the chance to learn from trailblazing business leaders. While attending these lunches, you’ll hear from leaders committed to collaboration, positive change, and inclusivity in their community and the world at large.

Past speakers include Glenn Dobrogosz (CEO of the Greensboro Science Center), Clay Campbell (President of Martinsville Speedway), and Brent Christensen (President & CEO of the Greensboro Chamber). These lunches take place quarterly at various locations throughout Greensboro.

2. Coffee & Conversation

Held monthly and sponsored by Cone Health, Coffee & Conversation combines educational programming with networking to give attendees an opportunity to connect with others and learn more about important economic issues affecting Greensboro. At these meetings, community members, organizations, and businesses discuss a wide range of topics, such as the following:

  • Talent development
  • Entrepreneur support
  • Local agendas
  • Economic growth
  • City and county-wide initiatives

During the networking portion of these meetings, participants are encouraged to share information about their business or organization. By sharing this information with one another, attendees can receive invaluable advice, connect with like-minded business leaders, and create meaningful connections with community members. If you’re interested in attending, Coffee & Conversation is held at Sagewell Health & Fitness on the third Thursday of every month.

3. WE Connect

WE Connect is the Greensboro Chamber of Commerce’s women’s networking group that aims to maximize the impact of strategic connections and strong leadership for women in Greensboro. As a women-led group, all of the topics discussed at this networking group are chosen for women, by women. Typically, meetings focus on empowerment, leadership development, and education.

If you’d like to attend, WE Connect usually takes place once a month and is hosted at the Greensboro Chamber of Commerce. Additionally, meetings are open to all female-identifying individuals.

4. Networking Bootcamp

Don’t feel confident networking? Our Networking Bootcamps are great opportunities to develop your skills, build your confidence, and network with other attendees. At these bootcamps, we provide training and table discussions designed to prepare you for future events and improve your ability to make strategic connections. Our Networking Bootcamps take place quarterly, and we encourage anyone who’s new to networking to join us!

Find Greensboro Networking Groups and Events with the Chamber

When you’re looking for additional support and the opportunity to network with other professionals, turn to the Greensboro Chamber of Commerce. We’re always looking for new ways we can help businesses, professionals, and community members connect with one another and grow together. Alongside the networking groups we highlighted above, we offer various talent development resources you can use to grow as a young or seasoned professional!

Learn more about our networking opportunities. If you have any questions or want to find an event, please review our calendar or contact us.

From Childcare to Talent Retention: North Carolina’s Economic Update on Family-Friendly Workplaces

October 3, 2024

More than fifty business leaders recently attended our “North Carolina Economic Update” discussion with Chris Chung, Executive Director of the Economic Development Partnership of North Carolina. The event also featured a panel discussion with Family Forward NC Certified Employers, including:

  • Gary Graham, President, Graham Personnel Services
  • Elizabeth Bostian, Chief Financial Officer, First Bank
  • Damali Orozco, HR Senior Director, Procter and Gamble
  • Theresa Roedersheimer, Executive Director, NC Early Childhood Foundation

The message was clear: Family-friendly workplaces aren’t just a nice perk — they’re the bedrock of North Carolina’s strong community and competitive economy.

“What we’ve learned as an industry in the economic development sector is that childcare is probably one of those most pronounced barriers that hold people back from employment,” Chung says.

Roedersheimer, Executive Director at NC Early Childhood Foundation, added early childhood development plays a role in shaping future workforce capabilities because 90% of a child’s brain develops in the first five years of life.

“Forming secure relationships and having a safe place for your child to go when you’re at work matters so much,” Roedersheimer. “Just having the child know that when their caregiver drops them off and is going to come back — and they feel safe and happy where they’re at — can make a big difference in a child’s life.”

Access to quality child care matters so much because in North Carolina, almost 70% of young children aren’t reading proficiently by the end of third grade, she said. This underscores the importance of supporting families and providing access to quality early childhood education.

Real Stories, Real Impact

The panelists shared the challenges and successes of creating workplaces where parents and caregivers can succeed.

Bostian, Chief Financial Officer at First Bank, shared her journey as a working mom, navigating the balance of career and family. She emphasized the importance of a supportive culture, where employees feel empowered to voice their needs without fear of judgment.

“We’ve created a culture where everyone knows they can say what they need,” Bostian says. “These policies have created a place where people are proud to work. I also encourage fellow leaders to mention their children at work because we need to set the tone that models work-life balance.”

This attitude has led to improved talent acquisition and retention. Bostian said they’ve been able to attract high-level talent from competitors because people are willing to take pay cuts for a more supportive work environment.

“We’re getting a ton of talent from people leaving their old jobs — and willing to accept a pay cut because they know they’ll be treated like human beings with lives outside of their job,” Bostian says.

Orozco, HR Senior Director at Procter and Gamble, said what was most rewarding about going through the certification process was having employees fill out the Family Forward NC employee survey. This survey is required for certification.

“The survey gave us a lot of deep insights that we wouldn’t normally have,” Orozco says. “Now, we have a data set that we can use to build awareness among leaders, managers and employees.”

Because Procter and Gamble’s workforce is 70% men, they wanted to attract more women to the industry. But in the manufacturing industry, the hours typically aren’t traditional or consistent, which can be tough for working moms.

“One of the biggest changes we made was adjusting our shift schedule,” Orozco says. “Instead of rotating days and nights — which was a big competitive disadvantage — we changed it to a fixed schedule.”

Graham, President of Graham Personnel Services, encouraged fellow business leaders to get certified because he’s seen first-hand how it has helped his company grow.

“How can your people take care of your customers if they’re worried about their family? The answer is clear: They can’t,” Graham says. “Talent has the choice. And so I think everyone who is looking to acquire, keep and engage talent — taking care of your people is a core piece of that. We’ve seen a lot of positive revenue growth. And I think a lot of that has to do with the way we treat our people.”

Graham also highlighted the value of the certification process because it caused him to look more closely at internal company policies and make some positive changes for employees. He encouraged employers to apply.

“Getting certified is an easy, straightforward process and it can happen quickly,” Graham says. “I would encourage all business leaders to learn more about getting certified.”

Get Certified! 

So far, more than 18,000 employees in Greater Greensboro work for Certified businesses. Do you want to join the list? Learn more.

5 Greensboro Small Businesses Making an Impact on Our Community

September 10, 2024

As part of our efforts to highlight outstanding businesses in Greensboro, North Carolina, the Greensboro Chamber of Commerce is proud to announce the winners of our 2024 Small Business Awards. After thousands of votes poured in, GreensboroBLACK, Griswold Home Care, Charles Aris Executive Search, Greensboro Power Studios, and Epic Chophouse came out as winners.

5 Winners of the 2024 Small Business Awards

Our Small Business Awards are awarded annually to Greensboro businesses and are meant to celebrate the remarkable contributions the winners have made to our city. The winning Greensboro small businesses were nominated by community members for their impact on the local economy and voted on by thousands of residents. Find out more about each of these winning Greensboro businesses and how they’re a driving force behind the city’s economic development below:

1. GreensboroBLACK – Winner of the Community Contributor Award

Founded in 2012 by Jackie White, MBA, GreensboroBLACK is the winner of the 2024 Community Contributor Award. As a safe online community for black business owners, GreensboroBLACK highlights black-owned and operated businesses in the Greensboro Triad area. Since their opening, they’ve spotlighted many black-owned businesses in Greensboro, ensuring these companies have the exposure they need to succeed.

GreensboroBLACK’s track record of championing exceptional businesses in Greensboro has made it a go-to source for community members looking for black-owned businesses to support. From retailers and home repair companies to food vendors and realtors, the company has helped a wide selection of Greensboro small businesses get their name out in the Triad. As a result, the company is well-deserving of the Community Contributor Award.

2. Griswold Home Care – Winner of the Small Business of the Year Award

Griswold Home Care of Greensboro has served older adults in the Triad for over 12 years and is the winner of the 2024 Small Business of the Year award. As an award-winning pioneer in the home care industry, Griswold prides itself on helping community members “age in place” by assisting with daily activities while remaining independent and engaged in the community. In 2023, Griswold provided over 351,000 hours of care to community members, showcasing their commitment to aging adults in Greensboro.

They also founded the local chapter of Adult Children of Aging Parents, have staff in leadership roles at the Triad Retirement Living Association, and regularly provide services to Greensboro’s veteran population. Another testament to their excellent care is the many awards their local Greensboro office has received for maintaining high-performance standards, such as winning Home Care Pulse’s “Employer of Choice,” “Leader in Experience,” and “Provider of Choice” awards. Our Small Business of the Year award couldn’t go to a more deserving company in Greensboro.

3. Charles Aris Executive Search – Winner of the Culture Creator Award

As the winner of the Culture Creator Award, Charles Aris Executive Search has established itself as a company dedicated to fostering an equitable and inclusive work environment. Due to their commitment to fostering employee well-being and development, they offer unbeatable support to their employees. They’re also known for creating a family-friendly workplace culture, ensuring parents on their team can maintain a healthy work-life balance.

Alongside creating an incredible workplace culture, they quickly find and deliver world-class leaders to their clients. As a functionally aligned recruiting firm, Charles Aris focuses on finding top talent in five specific roles: sales & marketing, finance & corporate development, executive leadership, engineering & operations, and strategy & go-to-market. Their success in finding top talent among these roles in nine industries makes them a top choice for businesses who want to improve their business operations and grow their company.

4. Greensboro Power Studios – Winner of the Pivot Pro Award

Greensboro Power Studios is a boutique fitness studio that offers a variety of fitness offerings. This woman-owned business is the winner of the Pivot Pro Award and has become a go-to designation for Greensobro residents who want to achieve their fitness goals in an encouraging, fun environment.

When you look for a class at Greensboro Power Studios, you can find a selection of options, such as power yoga and power strength training. This heated power yoga studio also offers unheated and heated classes, ensuring every member can find a group training class right for them. If you’re looking for a physically challenging workout in a safe space, you’ll want to give Greensboro Power Studios a try!

5. Epic Chophouse – Winner of the Ignition Award

As the winner of the Ignition Award, Epic Chophouse Greensboro has grown rapidly since its opening and has become a favorite dining location for many Greensboro residents. Their commitment to delivering the highest-quality fine-dining experience has powered their success, providing exceptional food, drinks, and service to their diners.

They are also quickly contributing to the local economy and giving job-seeking residents an opportunity for a rewarding career in fine dining. Whether you’re looking for a restaurant that only serves the finest cuts of USDA prime & top-choice meats or a classy dining experience for a date night, you’ll want to check out Epic Chophouse. Just make sure to make a reservation, as the restaurant’s tables tend to fill up quickly!

Get Ahead With the Greensboro Chamber of Commerce

If you run a business in Greensboro, the Greensboro Chamber of Commerce is here to serve you. As champions of economic development in the Triad area, our team is always looking for ways we can help small businesses grow and connect with other business leaders. We regularly develop local talent, host networking events, and champion local entrepreneurs, ensuring Greensboro businesses have all the resources and tools they need to reach their goals.

Learn more about how we can help your small business succeed today. If you’d like to get started working with our team, take a moment to review our Chamber membership.

Six Tips for Business Networking as an Intern

August 7, 2024

by Jayla Martin-Beasley

 

Interns are often told by supervisors and mentors that “Networking is key!” and that “Networking will set you up for a good career!” But what does that really mean?

Networking has always been important. Learning how to connect and build a network is essential at every point in a career, from business owners and entrepreneurs to CEOs and other executives. People build connections to find out about opportunities and form mutually beneficial relationships.

So how should you go about networking as an intern? Here are six key principles to keep in mind:

1. Be in the Room Where it Happens

To meet people, you’ve got to be where the people are. Asking to sit in on meetings and attend events with your supervisors lets you be introduced to their associates and connections. You can also look up social and networking events in your area and attend those.

Just putting yourself out there is a great start. The more people see you, the more likely they are to remember you later on, even if it’s just a “Hey your face seems familiar!”

And remember: summer internships can pave the road for a lifetime of success, which is why it can be helpful to learn how to make the most out of your summer internship.

2. Start with Other Interns

If you’re nervous about meeting new people, especially higher-level executives, start your networking journey with other interns in your company or area. It can be much easier to relate and connect since you are in the same place career-wise, so don’t be shy about introducing yourself and asking them about their internship experience.

By showing solidarity and helping each other grow, you can make connections that will last throughout your growing careers.

3. Move Outside Your Circles

Networking within your industry is a no-brainer, but many roles and positions interact from job to job. You will work with and cross paths with people of all industries and roles, so don’t dismiss a networking opportunity just because it’s not in the industry you intend to work in.

Arming yourself with connections and knowledge from all kinds of people will make you a more well-rounded and knowledgeable person.

4. Keep a Portfolio of Your Success

Throughout your internship, keep a mental list of successes so you can work them into your portfolio. Part of an internship means taking on projects and assignments to build your skillset and develop yourself professionally and being able to share those accomplishments and demonstrate your abilities is a big part of marketing yourself.

It is incredibly rewarding to be able to point to specific projects and successes that you had a hand in, and it will help you to stand out.

5. Keep Track of Information

Even if you talk to a hundred people at an event, it doesn’t help you if you don’t have their names or contact information at the end of it. It can be hard to remember people’s names, faces, and roles, so it’s never a bad idea to keep a list of the people you meet. Always ask politely for a business card or email and offer your own in return.

Social media sites like LinkedIn make this part a lot easier! Most professionals these days exchange LinkedIn profiles like business cards, so it’ll be crucial to have one and keep it updated.

6. Circle Back, Circle Back, Circle Back!

Connections are like plants; Once you’ve got one, keep nurturing it. Coming back to the connections you’ve made thoughtfully and regularly ensures those relationships stay strong and help people remember you. Hit up that Linkedin connection you made a while back when you’re in town and see if they want to get lunch! Even if they aren’t available, it’s good form and shows that you remember them.

Another way to circle back is to put names forward when you can. If your organization has a vendor or other procurement need, reaching out to your connection and putting their name forward is a thoughtful way to stay well-connected.

 

There are many benefits of networking. Being well-connected can help interns stand out in a competitive job market. Maintaining connections with professionals in your industry can make you more memorable and increase your chances of being considered for employment. Focusing on these principles will help you connect, stand out, and reap the rewards.

Greensboro Chamber of Commerce: Helping Entrepreneurs of All Ages Succeed

Looking for more advice on networking and getting started in the world of business? Greensboro Chamber of Commerce is here to help, whether you’re starting your own business, looking to expand your referral network, or if you’re getting started in the business world.

Contact our team to learn how we can help you!

5 Greensboro Minority-Owned Businesses You Can Support in 2024

July 31, 2024

One of the best parts of Greensboro, North Carolina, is its diversity, with many black and minority-owned businesses residents and visitors can support. Whether you’re looking for a sweet treat or someone to build your home, Greensboro has lots of options. If you’d like to support the Greensboro community in 2024, take a moment to learn more about some of the best minority-owned businesses in Greensboro.

5 Greensboro Black-Owned Businesses

Greensboro is home to many black-owned businesses that play a vital role in the community and their respective industries. As you look for businesses you can proudly support, check out some of our favorite black-owned businesses in Greensboro below:

1. Sharpe Pursuits Incorporated

Sharpe Pursuits Incorporated (SP3) is an event-planning company founded in Greensboro in 1999. SP3’s full-time staff of wedding planners, event designers, technicians, disc jockeys, and event producers can make any event unforgettable for all your guests. Whether you need high-quality audio, video, and lighting for a corporate conference, a disc jockey for a party, or a wedding planner for your dream wedding, SP3’s team has you covered.

2. Skyline Video Pros

If you need drone photographs or videos, Skyline Video Pros is Greensboro’s premier option. Founded by David Small in 2017, Skyline Video Pros is highly regarded for David’s thorough approach and creative flair. In addition to drone photography and video services, they perform drone pilot training and 2D and 3D mapping. Whether you’re a real estate agent who wants to make your listings stand out or a local musician who needs captivating shots for a music video, you can trust Skyline Video Pros to deliver exceptional results.

3. Savor the Moment Bakery

Savor the Moment Bakery is a three-generation family-owned bakery and dessert cafe. As one of the most popular spots in Greensboro for tasty treats, you can enjoy their signature crunch cheesecakes, decorated cougar cookies, ice cream, cinnamon rolls, pies, milkshakes, smoothies, and coffees whenever you drop by. They can also cater large events, and you can even rent out their space!

4. Monte Edwards Group, LLC

Monte Edwards Group (MEG), LLC was founded with the goal of becoming a leading customer-focused project and program management firm. Since its founding, MEG has brought its executive management skills to over 100 projects. From project management and facilities management to consulting and disaster recovery services, MEG offers a number of services perfect for businesses and municipalities looking to improve.

5. African American Art & More

Since it was founded in 1989 as a gallery specializing in black art and artists, African American Art & More has been a family-owned business in Greensboro. The store has continued to grow over the years and now offers a variety of products, such as body oils, jewelry, books, and other items you won’t find anywhere else in Greensboro. Through their subsidiary Greekstuff.com, you can also purchase clothing, bags, and other Greek/Mason/OES products that highlight your pride in your fraternity or sorority!

Other Minority-Owned Businesses in Greensboro
Alongside the black-owned businesses in Greensboro highlighted above, the city is home to many other minority-owned businesses. If you’d like to support other minority-owned businesses in Greensboro, review our list below:

Learn More About Accelerate Greensboro

Many of the minority-owned businesses highlighted in this article also have participated in Accelerate Greensboro, which connects companies with minority-owned suppliers. This Greensboro Chamber of Commerce program aims to increase the economic vitality of the region while also creating opportunities for underrepresented groups. Since the program launched in 2017, Accelerate Greensboro portfolio companies have seen a $11 million increase in revenue.

Learn more about Accelerate Greensboro today to see how the program can help you grow your business. If you’re looking for other minority-owned businesses to support in Greensboro, the Chamber’s guide makes it easy to find them.

10,000 Greensboro Employees Thrive in Family Forward NC Certified Workplaces

July 16, 2024

Greensboro, NC – July 16, 2024 – Action Greensboro and the Greensboro Chamber of Commerce are proud to report a significant milestone in our commitment to supporting families: More than 10,000 employees in the Greater Greensboro community work for companies that are Family Forward NC ® Certified Employers. This achievement underscores Greensboro’s dedication to fostering a work environment that prioritizes the well-being of employees and their families.

The Family Forward NC certification recognizes companies that go above and beyond to provide family-friendly policies and practices. These policies include:

  • Flexible work arrangements
  • Parental leave policies
  • Childcare support or subsidies
  • Wellness programs
  • Health benefits
  • Tuition assistance programs

“Reaching 10,000 employees is a validation of the growing number of businesses in Greensboro that understand the importance of investing in their employees’ well-being,” says Cecelia Thompson, executive director of Action Greensboro. “These companies are not only creating a more supportive and inclusive workplace, but also contribute to a stronger and more resilient community.”

The Society for Human Resource Management (SHRM) cited a recent survey that said the top three reasons people leave a job are lack of career opportunities/development, health and family issues, and work/life imbalance. This trifecta of answers underscores the importance of family-friendly policies in attracting and retaining top talent.

Mike Gillis, partner and CEO of DMJPS PLLC, said being a Family Forward NC certified employer will make it easier to recruit new talent in a tight labor market.

“My generation was in the office every day, wearing a suit and tie and cranking out work,” Gillis says. “Recruiting great young professionals and retaining them can be challenging — they saw everything our generation gave up for a job; and they don’t want to do the same thing. This certification is a testament to our commitment to creating a workplace where employees feel valued and supported, personally and professionally.”

Looking ahead, Action Greensboro has set an ambitious goal of having 85,000 employees working for Family Forward NC certified employers by 2025.

“This milestone of 10,000 employees is just the beginning,” Thompson says. “We’re creating a new normal in Greensboro, where ‘family-friendly’ isn’t just a buzzword, but a fundamental aspect of our work culture. We hope to inspire other communities in North Carolina to follow our lead and prioritize the well-being of working families everywhere.”

To learn about certified employers, new family friendly workplace resources, and trends in these workplace benefits, follow Family Forward NC on LinkedIn.

About Action Greensboro

Action Greensboro, together with the Chamber of Commerce, serves as the city’s primary economic and community development group. Formed in 2001, Action Greensboro is comprised of eight local charitable foundations. In collaboration with business, higher education, and municipal government, Action Greensboro works to strengthen Greensboro’s economy and ensure the continuation of its excellent quality of life.

About Family Forward NC

Family Forward NC improves children’s health and well-being and keeps North Carolina’s businesses competitive by inspiring employer-led change to increase access to research-based, family-friendly practices — big and small — that improve workplace productivity, recruitment and retention; grow a strong economy; and support children’s healthy development. To date, Family Forward NC has engaged with more than 9,500 employers across North Carolina.

Family Forward Certified Employers receive access to exclusive programming to support their continued journey toward becoming family-friendly workplaces, along with marketing materials to help them promote their certification and an employee assessment of current policies and practices. Certified employers are also listed as part of the online Family Forward NC Employer Directory.

Want to learn more?

Read our Certification Overview
Apply to become certified!
Check out our directory of certified employers to learn more about their policies and practices.

21 Benefits of a Mastermind Group for Small Business Owners

June 11, 2024

Small business entrepreneurs understand just how important their community and fellow local entrepreneurs are when launching their businesses. Whether it’s taking part in local events to get their business’s name out or networking with other entrepreneurs to find new growth strategies, connecting with others is an essential step for small business entrepreneurs. While it can be difficult to know where to start, meeting other entrepreneurs and collaborating with them can be simple when you join a mastermind group for small business owners.

Learn more about small business mastermind groups and the many benefits they offer to entrepreneurs:

What Is a Mastermind Group for Small Businesses?

A mastermind group for small businesses refers to a group of local entrepreneurs who gather to discuss their business goals, brainstorm, collaborate, hold each other accountable, and help each other navigate challenges.

21 Benefits of a Mastermind Group for Small Business Entrepreneurs

When you join a small business group and play an active role in it, you can receive several benefits. From forming new business partnerships and identifying weaknesses to receiving advice from other entrepreneurs and finding new markets, small business mastermind groups offer several advantages. Learn more about the top 21 benefits of a mastermind group below:

1. Create Meaningful Relationships

When you’re starting off as an entrepreneur, it can be hard to meet people, especially those who share your passion for creating a small business. At mastermind groups, you can meet likeminded entrepreneurs in your area who you can freely share your goals and challenges with.

2. Potential Business Partnerships

While mastermind groups aren’t all about networking, they can help you meet other business owners who have a product or service that could complement your business. By meeting with these business owners regularly, it’ll be easier to form partnerships that benefit both of your businesses.

3. Receive Advice

Every business owner likely brings some expertise to the table while also having some areas where they could improve. Whether you’re looking for tips on hiring practices, advertising, managerial strategies, or other elements of your business, going to a mastermind group can help you connect with experts in those areas and receive advice from them.

4. Have a Community Hold You Accountable

Holding oneself accountable can be difficult, but having trusted peers and other business owners hold you accountable can give you the extra push you need to take your business to new heights. Since many mastermind groups have regular check-ins about how members are meeting goals and improving their business, you’ll have built-in accountability when you join one.

5. Identify Your Weaknesses and Blind Spots

Like holding yourself accountable, it can sometimes be hard to spot your weaknesses and take action to fix them. Fortunately, mastermind groups are designed for honest, constructive criticism from others who may have had to learn how to identify their blind spots. With feedback from your group about how you’re running your business, you can ensure you’re addressing your weaknesses to grow your company.

6. Learn How Others Solve Problems

Though you can find lots of information online, it’s always great to have real human beings with whom you can talk to about how to properly solve problems. At a mastermind group, there’s a high chance are you’ll find other entrepreneurs who have faced similar issues and can show you how to solve them.

7. Boost Confidence

A lack of confidence often comes from feeling overwhelmed or like you don’t know enough about your field. Mastermind groups help build confidence by exposing you to many perspectives, challenging you to learn more about entrepreneurship and connecting you with mentors who can help you replicate their success.

8. Brainstorm New Ideas

If you’re feeling like your business is stagnating, mastermind groups are a perfect place to go to brainstorm ideas. Your fellow business leaders can give you new ideas, discuss potential pitfalls to ideas you might have, and encourage you to implement new strategies.

9. Broaden Your Creativity

Some people are better with cold-hard facts and numbers, while others are more equipped to flex their creative wings. At a mastermind group, you can meet creatives who can open your mind up to fresh strategies and creative ways to market your business.

10. Discover Cross-Promotion Opportunities

Most entrepreneurs can benefit from promoting their business at other small businesses in their area. When you attend a mastermind group, you can find other businesses to partner with. For example, you might agree to promote your businesses at each other’s physical locations, social media pages, and on each other’s sites.

11. Increase Profits

While small business mastermind groups won’t directly increase your profits, collaborating with others can assist with finding new markets, products, and services that can lead to higher profits. Members of the group can also provide invaluable advice, connect you with local events, and inspire you to continue to grow your business, which can all lead to financial rewards.

12. Improve Your Motivation

Almost everyone goes through ruts where it becomes far more difficult to really push yourself to reach your full potential. When you’re feeling down, a mastermind group meeting can be a great place to get inspired by others and talk with local entrepreneurs about how they keep their motivation up.

13. Get a Leg Up on the Competition

By meeting with other business owners in your area, you can find out what they’re doing to stay ahead of the competition and what strategies haven’t worked for them in the past. Learning from their past mistakes and becoming more aware of who you’re up against in the area can all help you get a leg up on the competition.

14. Improve Satisfaction in Your Work

When you’re connecting with other business leaders and implementing their advice, you’ll likely be more satisfied with how you’re running your business. Plus, the camaraderie at these meetings can be another way for you to see the value in what you do and how it benefits your community.

15. Tap Into New Markets

Whether you sell a service or a product, finding new markets can do wonders for your company’s growth. Meeting other business owners and creating strong relationships with them will often translate to them sharing tips on how to identify and establish yourself in new markets.

16. Discover Local Causes to Support

Alongside aiming for profits, many businesses make community engagement and supporting local causes a core part of their business. At mastermind group meetings, you’ll likely hear about local causes other business owners are supporting and have the opportunity to join them. Supporting local causes can also be a great way to form relationships with your community and make your business a household name in your area.

17. Improve Your Current Business Practices

Bad or ineffective business practices can lead to disgruntled employees, dissatisfied staff, wasted money, and poor sales. Checking your current business practices against the practices of other successful business owners at meetings can help you spot any red flags in your approach and adjust your practices to better serve your customers and employees.

18. Learn How to Scale Your Small Business

Scaling your business is essential to your long-term growth and success. Seasoned business leaders at a mastermind group can assist with scaling your business, ensuring you’re not putting too many irons into the fire or taking a too-conservative approach to growth.

19. Cut Through the “Noise”

Since much advice found online doesn’t apply directly to you, your region, and your specific customers, a mastermind group is a great opportunity to cut through the noise. By receiving local entrepreneurs’ insights about your area at mastermind group meetings, you can receive actionable advice that actually applies to your business.

20. Real-Time Advice on Issues

Many mastermind groups don’t just collaborate at meetings. Instead,  participants often keep the conversation going outside of their sessions with calls, texts, or emails. If you have a question or need advice, this chance to reach out to others for real-time advice can be invaluable and help you fix issues far faster than if you tried to solve them on your own.

21. Improve Customer Experience

Having an outside eye evaluate your business’s customer experience can be a great way to identify blind spots. At your mastermind group, you can get ideas about how to improve your customer experience and learn about ways other successful businesses have made their customers feel valued.

Greensboro Chamber of Commerce: Helping Small Business Entrepreneurs Succeed

If you’re interested in joining a mastermind group in Greensboro, North Carolina, the Greensboro Chamber of Commerce can help. At the Greensboro Chamber of Commerce, our team has many years of experience helping small business entrepreneurs succeed and connect with other business owners in the area.
Launch Greensboro accelerates growth for local entrepreneurs and small business owners through mastermind groups, mentoring, and even access to capital. Our three education experiences, LaunchCamp, LaunchLab 101, and LaunchLab Growth have served thousands of individuals and hundreds of companies.

Learn more about our Launch leadership programs and other events for small businesses in Greensboro, NC. If you’d like more information about our events or mastermind groups for entrepreneurs, please contact us today.

How to Make the Most Out of Your Summer Internship: A Guide to Success

March 27, 2024

Summer internships are more than just a bullet point on your resume; they’re invaluable opportunities to gain hands-on experience, make industry connections, and refine your professional skills. Whether you’re interning at a prestigious corporation or a local nonprofit, maximizing your internship experience can significantly impact your career trajectory. Here are 6 tips for maximizing your summer internship.

6 Summer Internship Tips to Set You Up for Long-Term Success

1. Embrace the Power of Interviews:

Even if you don’t secure the internship position after an interview, view it as a valuable learning experience. Use interviews as opportunities to hone your communication skills, practice articulating your strengths, and showcase your professionalism. Every interaction is a chance to make a positive impression, regardless of the outcome. Remember, networking begins the moment you walk through the door.

2. Explore Diverse Organizational Structures:

Your internship isn’t just about the company you’re interning with; it’s also a window into the broader professional landscape. Take the initiative to learn about different organizations within your community, including nonprofits, startups, and established corporations. Understanding various organizational structures and cultures will broaden your perspective and help you identify the type of work environment that aligns with your career goals.

3. Network Strategically:

Networking extends far beyond merely accumulating business cards or LinkedIn connections. It’s about fostering authentic relationships that can propel your professional journey forward. Leverage networking opportunities not only within your internship organization but also through programs like Campus Greensboro and other internship initiatives. These platforms frequently host events, professional development workshops, informational seminars, and leadership training sessions. Seize these opportunities to expand your skill set and broaden your industry knowledge. By actively participating in such programs, you not only enhance your summer internship experience but also gain valuable insights and connections that extend far beyond the duration of your internship. Remember, investing in your professional development now can yield long-term benefits for your career trajectory.

4. Document Your Achievements:

Throughout your internship, keep a detailed portfolio of your accomplishments, projects, and accolades. Document successful initiatives, positive feedback from supervisors, and significant contributions to the organization. Your portfolio can include project reports, performance evaluations, and samples of your work. Not only will this portfolio serve as a valuable reference during future job searches, but it will also boost your confidence and sense of achievement.

5. Nurture Meaningful Relationships:

Building lasting connections is not just a short-term endeavor; it’s an ongoing investment in your professional future. Stay in touch with key individuals you’ve met during your internship, whether it’s through email, text, or face-to-face meetings over coffee or lunch. Cultivating these relationships is particularly crucial if you aspire to work for the same organization or within the same community after graduation. Keep the lines of communication open, express gratitude for their guidance and support, and continue to seek opportunities to collaborate and learn from one another.

6. Treat Your Internship Like an Investment

A summer internship is more than just a temporary job; it’s an investment in your future career. By approaching your internship with intentionality and enthusiasm, you can transform it into a transformative learning experience. Embrace every opportunity to grow, connect with industry professionals, and showcase your skills. Remember, the skills and connections you cultivate during your internship can pave the way for future success. So, seize the moment and make the most out of your summer internship journey.

For more business advice, check out our resources on the Greensboro Chamber of Commerce blog. We’re here to support entrepenuers of all kinds, whether you’re just starting off, opening a small business, looking to discover your local business community, or more.

Business Growth Tips: Scaling, Financing, & Marketing for Local Businesses

March 13, 2024

Building a successful small business is a massive undertaking that comes with its fair share of challenges. From scaling operations to securing financing and implementing effective marketing strategies, the journey can be overwhelming. However, with the right tips and strategies, the path to success becomes clearer. Check out these key business growth tips that encompass scaling, financing, and marketing, aiming to help local businesses thrive.

How to Make Your Small Business Grow: Short-Term & Long-Term Strategies:

Developing a thriving small business requires a delicate balance between short-term and long-term strategies. It’s essential to incorporate daily actions that contribute to immediate success, as well as those that set the stage for sustained growth. Consider creating a series of checklists that include tasks to benefit your business today, next week, and next year.

7 Tips to Help You Grow Your Business:

1. Develop a Marketing Strategy

Even as a new or small business, having a clear marketing strategy is crucial. This could involve mapping out plans to gradually expand into your community or targeting specific communities and clients intentionally. There are many resources that can help with this, whether by Google search, a local small business summit, or through entrepreneurship programs such as Launch Greensboro.

2. Focus on Your Current Client Base

Growth doesn’t always mean attracting new clients. Reinforce relationships with existing clients by reaching out with sales, new products, or simply to stay in touch. Prioritize customer experience, encouraging satisfied clients to spread the word and provide testimonials. Word of mouth is a powerful marketing tool that can passively build a client base– people love to share good experiences they have had with a small business!

3. Join Business Leads Groups

Networking is a valuable tool for building partnerships and discovering potential leads. Joining business leads groups can enhance your reach and foster collaborative relationships within your community. This can help to connect with both potential clients and customers, as well as make valuable business connections that will benefit a small business as it grows. Check out ways to Get Engaged with local business organizations, through their business networking groups

4. Elevate Your Social Media Game

Boost your reputation with User-Generated Content (UGC) – the key to authenticity! Encourage clients to share their experiences and tag your business, creating a compelling narrative. Share their posts to build a community people want to follow. Research successful businesses in your industry, learn from their social media strategies, and adapt what works best for you. Leverage analytics to decipher what resonates – whether it’s short-form videos (SFV), photos posts, stories, or something else.

5. Engage in Community Events

Establishing connections with your community is crucial for broadening your customer base. Actively participating in community events not only promotes your business but also highlights your dedication to community engagement. Consider expanding your involvement by incorporating company volunteering, sponsoring events, and attending business gatherings, demonstrating a holistic commitment to fostering meaningful relationships within your local community.

6. Small Business Training Seminars

Discover the advantages of participating in small business training seminars, both in-person and online, to gain valuable insights and knowledge. Online seminars offer convenient access to resources for further education. Explore reputable virtual training sessions, tapping into the expertise of organizations such as SCORE, Udemy, or the Small Business Administration. Local business organizations often host Lunch and Learns, Business Bootcamps, or other seminars that delve into specifics about overcoming the challenges faced by small businesses.

7. Ask Advice Before Making Big Business Decisions

When making important business decisions, seek advice from a mentor. Identify specific needs, network locally and online, and attend industry events. Request mentorship formally, emphasizing the value of their guidance. Explore online platforms, professional organizations, and local Chamber of Commerce events. Prioritize compatibility and establish a mentorship relationship for ongoing support in your business decisions and growth.

Grow Your Business in Greensboro, North Carolina

As a concrete step towards growth, consider joining the business growth community offered by the Greensboro Chamber of Commerce. The Chamber is committed to supporting small businesses through community events, networking opportunities, business leads groups, and more. If your business needs help creating a plan, or scaling, consider looking to Launch Greensboro Programming for classes, mentor opportunities, and one-off sessions that can help with creating a concrete plan that will help any small business soar. Contact us to join our business growth community today.

 

 

Unlocking Greensboro’s Resources for Entrepreneurs at Startup Week

February 13, 2024

Greensboro, North Carolina, is a burgeoning hub for entrepreneurs, offering a wealth of resources to support all different types of business at any stage. From business networking opportunities to educational programs and dedicated events like Startup Week, Greensboro boasts a thriving ecosystem for those looking to start and grow their business.

Startup Week: Business Networking and Information Events

Greensboro’s commitment to fostering entrepreneurship is growing through the first ever Startup Week—a weeklong event designed to give entrepreneurs a deep dive into many different topics regarding startups. This event brings together industry experts, successful entrepreneurs, and aspiring business owners for a series of workshops, panels, and networking opportunities.

Startup Week covers a diverse range of topics, from ideation and business planning to marketing strategies and funding options. Attendees have the opportunity to gain insights from successful entrepreneurs who share their experiences, challenges, and strategies for overcoming obstacles.

The collaborative nature of Startup Week extends beyond the scheduled sessions, creating an environment where participants can connect with potential mentors, investors, and collaborators. This event acts as a catalyst for growth, equipping entrepreneurs with the tools and knowledge necessary to navigate the complex journey of building a successful business.

Greensboro stands as a vibrant ecosystem for entrepreneurs, offering many resources for making connections, acquiring valuable education, and immersing oneself in the dynamic world of startups. By leveraging these resources, entrepreneurs in Greensboro can not only survive, but also thrive in their endeavors.

Making Greensboro Connections: The Foundation of Local Success

One of the key pillars of entrepreneurial success lies in building a robust network. The Greensboro Chamber of Commerce and Launch Greensboro recognize this and offer a wide range of events for entrepreneurs to connect with like-minded individuals, mentors, and potential collaborators. The Greensboro Chamber of Commerce serves as a central hub for business networking events, small business training workshops, and meet-ups, providing a platform for local entrepreneurs to forge meaningful connections.

Additionally, co-working spaces such as transform GSO offer a conducive work environment but also act as melting pots for business networking. These spaces host regular events where entrepreneurs can share ideas, seek advice, and establish partnerships that can propel their ventures forward.

Education for Entrepreneurs: Knowledge is Power

To thrive in the competitive business landscape, entrepreneurs in Greensboro can tap into a variety of educational resources. Launch Greensboro accelerates growth for local entrepreneurs through education, mentoring and access to capital. LaunchLab offers two paths designed to help you launch or grow your business based on where you are in the entrepreneurial process. Launch Lab 101 is a 5-week incubator to get new ideas to launch. LaunchLab Growth is a 14-week program offering a dedicated mentor to help achieve growth objectives like customer definition, financial projections, and pitch decks for customers and investors, to name a few.

For those seeking flexible and online learning options, Greensboro Public Library provides access to platforms like Lynda.com, with a wide variety of courses on entrepreneurship, leadership, and business development.

 

Greensboro Chamber of Commerce: A Local Business Community with a Global Reach

The Greensboro Chamber helps support the economic development of our thriving region by serving more than 1,300 member businesses through programming designed to help fuel their innovation and success.

Interested in accessing all the educational, business networking, and support benefits of being a Greensboro Chamber of Commerce member? Join our community today.

We know and grow Greensboro.