Shawn Straub, Founder & Principal Partner of AltHR
IdeaLaunch, June 2018
“I was very pleased to have the opportunity work with Launch Greensboro. While I had pitched and tried to sell my business with many people over the previous 3 months, I had never spoken in front of a large group of people about my idea, nor had I developed a presentation about it.
Jennifer was amazing in helping me create a compelling pitch and presentation. When I came to the first meeting, my presentation was very ‘dry’. It focused on statistics and made assumptions about the knowledge of my audience. Jennifer spent over an hour talking to me about my business, my experience, and my goals. In the end, she not only drew out my relevant experience, but also a very compelling story about the necessity of my business. I was able to incorporate her thoughts into my presentation and created something that people wanted to listen to.
The day of the presentation, I was very nervous, but it went smoothly and I enjoyed telling my story. The audience questions were very helpful, as I feel that it allowed me to really shine and show my knowledge about HR and my business.
Afterwards, I enjoyed receiving all of the audience comments compiled in one document; it was great to read all of the feedback, most of which was useful.
Overall, working with Launch Greensboro changed how I sold my business and what parts of my expertise and experience I highlight when talking to people. Jennifer’s feedback helped me see how others view my business and completely changed my perspective on how I should be talking about my business.”